Link Building Pricing: What Should Be Your Budget in 2024?

Small to medium-sized businesses spend anywhere from $100 to $2,000 per month in link building. Larger brands in highly competitive markets can have up to $20,000 per month in their link building budget. We agree that $200 to $20,000 is a huge range, and if you are searching for a specific pricing model for your […]
How Many Backlinks Needed to Rank Higher in Google Search

The number of backlinks necessary for a page or website to rank higher is not definitive. It depends on many important factors, and we are not just going to give you a random number that’s not going to work for everyone. Link-building requires time and effort and often takes resources to maintain a reputation and […]
What Is Link Equity? – A Comprehensive Guide to Enhancing Your SEO Strategy

Link equity or link juice is an interesting and vital SEO factor that Google uses as an algorithm to rank sites or pages. It is the process or idea of channeling the authority and value of one page to another via links. While you may find it similar to another concept called PageRank, there are […]
9 Reasons Why Link Building Is Hard

Link building comes with a number of challenges and various difficulties, and knowing them is a must for any site owner willing to rank. Given the importance of link building, it is not ignorable and must be done carefully for optimal results. The process expands from creating quality content to keeping it up to date […]
Why Is Content Important for Link Building

Link building is undoubtedly one of the most crucial aspects of SEO. However, it is also the hardest! According to a study by Conductor, 41% of SEO experts consider link building as the most challenging tactic, right above keyword research. As a result, executing proper strategies is more than needed to find success with link […]
From Zero to Hero: A Start-Up’s Journey Through Effective Link Building

Link building is the hardest aspect of search engine optimization (SEO), but it is also the most important one. It is even more challenging for start-ups to secure quality backlinks, as getting outreach from reputable sites is difficult without having a solid brand identity. However, there’s no avoiding this part of your SEO checklist. As […]
8 SEO Conferences You Should Attend in 2024

Considering the constantly evolving trends in Google’s algorithm, attending a top-level SEO conference could be the best way to learn and adapt. However, the world of digital marketing is not empty of con artists and fake experts, and finding the right seminar could be a challenge for newcomers in the field. After looking at the […]
What Is the Difference Between a Brand Keyword and a Non-Brand Keyword

As the term implies, branded keywords are queries that include the names of brands/companies. In contrast, non-branded keywords don’t include any brand terms. As you start your SEO campaign, you’re probably going to focus more on generalized, non-branded keywords. However, is it the right strategy all the time? And is it better to create separate […]
Questions to Ask Digital Marketing Agency

Trying to find a suitable digital marketing agency could be a huge challenge, especially due to the sheer number of new companies in the industry. As a result, initial interviews are your best method of getting a good idea of an agency you’re about to work with. Now, digital marketing comprises a multitude of fields, […]